Gen Z

Digital Marketing

Gen Z: Pinterest’s Rising Influence

If you’re keen on understanding Gen Z interests, there’s one platform you should explore: Pinterest.

May 10, 2024

Gen Z

Coachella Marketing Shifts Focus from Millennials to Gen Z

As Coachella faces slowing ticket sales and less social media buzz, the real focus shifts to engaging Generation Z.

April 10, 2024

Digital Marketing

Claire’s Enlists Gen Z and Gen Alpha Influencers for New Marketing Push

Claire’s is shaking things up with a fresh, year-long initiative called The Collab.

February 20, 2024