Get ready to interact more spontaneously on Instagram! The platform has introduced some cool new features to its Notes section. You can now add a 2-second looping video to your Notes, thanks to the new Video Notes feature. These lively updates will be visible to your mutual followers or Close Friends for 24 hours. Let’s dive into new Instagram features!
Hi, Video Notes!
One of the standout features is Video Notes. Now, you can add a 2-second looping video to your Notes. These videos will be visible to your mutual followers or Close Friends for 24 hours, adding a lively touch to your updates.
Instagram chief Adam Mosseri gave us a sneak peek of this feature back in October. These animated elements can make your Notes more engaging, helping you connect better with your audience.
Express Yourself with New Reply Options
Instagram has also upped the ante with how you can respond to Notes. Now you can respond with audio clips, photos, videos, GIFs, and stickers, giving you more ways to express yourself creatively and personally. This makes interactions more engaging and enjoyable.
Notes have been particularly popular with younger users. A recent Pew Research survey showed that Instagram trails behind YouTube, TikTok, and Snapchat among teens, especially those aged 13-14, who are the least likely to use the app regularly.
To address this, Instagram is enhancing features that appeal to younger audiences. Teens are creating Notes ten times more often than older users, highlighting Notes as a key engagement tool.
Crossnetics’ Tips
To fully benefit from these updates, try these tips:
- Create Engaging Video Notes
Use the looping video feature to quickly catch attention and make your updates stand out in the Notes tray.
- Encourage Creative Replies
Get your followers to use audio, photos, videos, GIFs, and stickers for more varied and engaging conversations.
- Engage the Younger Crowd
Tailor your content to appeal to younger users, who are the main users of this feature.
By incorporating these features into your Instagram strategy, you can connect more effectively with your audience and keep up with the latest trends on the platform.
